Daniel G. Fierro

President, daniel@presidiosc.com

Daniel is an accomplished communications professional committed to achieving measurable results for his clients.

His professional experience includes a gubernatorial campaign, a Silicon Valley consumer financial services firm, and multiple campaigns for the United States House of Representatives and the California State Assembly. In addition, Daniel has served as a principal aide for a member of the California State Legislature.

Daniel earned his B.A. in Political Science from Yale University.


Felicia Fierro

Vice President, Business Affairs, felicia@presidiosc.com

Felicia is a specialist in local and educational policy, and in that capacity leads Presidio's engagements with government agencies. In particular, she has served as a senior policy aide to a member of the Anaheim City Council.

Felicia's professional experience includes more than five years in higher education consulting.

Felicia earned her MBA from the Paul Merage School of Business at the University of California, Irvine. She is also a graduate of Yale University, where she earned a B.A. in History and Ethnicity, Race, & Migration.

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Josh Roth

Vice President, josh@presidiosc.com

Prior to joining Presidio, Josh was the Director of Sales & Marketing for RSC Solutions, where he opened and ran the West Coast office. Josh also managed the Premium Sales department for the New York Mets. While there, he led the organization in partnerships leading up to and including the 2015 World Series. His experience also includes the creation of the Quack Cave, college sports' first social media command center. 

Josh leads Presidio's efforts in SEO, social media management, and content creation. 

Josh received his B.A. from the University of Oregon with a major in Communications and a minor in Business.

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Samantha Saenz

Director of Public Agency Services, samantha.saenz@presidiosc.com

Samantha Saenz is a community relations and engagement specialist with over six years of experience in legislative affairs and targeted policy messaging on the local and state level. Before coming to Presidio, Samantha served as the District Director to the Majority Leader of the California State Assembly, where she served as a liaison between local public agencies and the state government. In the Assembly, Samantha was the Majority Leader’s principal aide for K-12 education and transportation.

Samantha received her B.A in Political Science from UC Riverside.


Crystal norman

Senior Associate, crystal@presidiosc.com

Crystal is an accomplished communications professional with extensive experience in local government. In particular, she has served as a senior policy aide to a member of the Anaheim City Council.

Crystal’s professional experience includes working as a public affairs specialist on local and state wide initiatives. Her background also includes doing public affairs work with the hospitality, tourism, and entertainment industries.  

Crystal earned her B.A. in Public Relations from California State University, San Bernardino.


Nailea Ayala Sahagún

Associate, nailea@presidiosc.com

Nailea is an accomplished public relations professional with experience in education, public affairs and multicultural communications. Prior to joining Presidio, Nailea worked with Fortune 500 companies like The Lincoln Motor Company and McDonald’s on their media relations, focusing on top–tier Hispanic media. Nailea was also involved in community outreach efforts for statewide campaigns and local measures.

Additionally, Nailea holds over 7 years of experience working with school districts in Southern California.

Nailea received her B.A in Communication Studies from California State University, San Bernardino.

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Allison Stewart

Administrative Assistant, allison.stewart@presidiosc.com